Welcome back to The Boardroom Podcast, where we dig into the stories and strategies that help you build a business on your terms, make an impact, and keep your cool through it all.

In this episode, we’ll be discussing the powerful world of live events with Brody Lee—a guy who took his experiences working on massive events for Apple and transformed them into his own event empire.

Brody shares how he turned his own life-changing moment into a mission to create events that drive impact, foster connection, and, yes, generate serious revenue.

From surviving rock-bottom moments to making million-dollar days from events, Brody’s story is an inspiring journey that shows how passion, purpose, and persistence can lead to real success.

In this episode, you’ll learn why in-person connection is still one of the most powerful tools in business and how to leverage events for transformation and profit.

Join us as Brody shares actionable insights on why events are one of the most powerful client acquisition tools and how they can help scale your business while making a lasting impact.

Don’t miss this inspiring conversation, which will be filled with practical advice, personal breakthroughs, and the drive to create something bigger than yourself.

Episodes:

• Welcome to The Boardroom Podcast [00:00]
• Brody discusses his transformation journey [3:23]
• Brody had crossed the million-dollar mark through events [9:47]
• The importance of events as a sales acquisition strategy [17:30]
• Why storytelling is the most important part of an event? [25:09]
• The importance of using business for good and positively impacting the world [38:59]